Starter
Ideal for active local businesses that are ready to reach more people — more platforms, higher posting frequency, and your first taste of paid media to accelerate reach.
The Starter package is built for businesses that already have some presence and want to push harder. You're past the 'getting started' phase — now you need more volume, more reach, and a smarter approach to growing an engaged audience. Starter gives you exactly that.
With three platforms managed, 12 to 15 content pieces per month, and one active ad campaign running alongside your organic content, Starter creates a noticeable step up from purely organic growth. The ad campaign is targeted to your ideal audience and designed to drive meaningful reach, page likes, or direct enquiries — depending on your goal.
Most businesses on the Starter plan see a clear improvement in audience growth and inbound enquiries within the first 60–90 days. It's the right level for local businesses that want to be taken seriously online without breaking the bank.
What's Included
3 Social Platforms
Management and consistent posting across three platforms of your choice, with platform-appropriate formatting for each.
12–15 Content Pieces / Month
Increased posting frequency means more touchpoints with your audience and better algorithm performance on each platform.
1 Paid Ad Campaign
One targeted campaign per month — Meta Ads (Facebook/Instagram) or Google — to amplify your reach beyond your organic following.
Content Calendar & Approval Workflow
Monthly planning with a structured approval process so your content always reflects your brand accurately.
Caption Copywriting & Hashtag Strategy
Platform-native captions and a targeted hashtag strategy tailored to your audience and location.
Monthly Performance Report
Detailed report covering organic and paid performance: reach, engagement, ad spend efficiency, and growth trends.
How It Works
Platform & Audience Audit
We review your existing accounts, audience demographics, and competitor presence to set the right baseline strategy for your brand.
Content & Campaign Planning
Each month we plan both organic content and the ad campaign strategy — audience targeting, creative direction, and campaign objective — and share for your approval.
Production, Publishing & Campaign Launch
Content is produced, scheduled, and published. The ad campaign is set live, monitored daily, and optimised throughout the month.
Reporting & Next-Month Strategy
End-of-month report covers organic and paid results with strategic recommendations for the following month.
Who This Is For
- Active local businesses ready to grow their audience beyond walk-ins and word-of-mouth
- Restaurants, salons, clinics, and retail stores wanting more consistent local visibility
- Service businesses that have tried social media on their own and want a professional to take over
- Brands moving from Spark who are ready to add their first paid campaign
What You Can Expect
- Stronger audience growth across three platforms.
- First consistent exposure to paid media and what it can achieve.
- Higher inbound enquiries driven by targeted ad reach.
- Clearer understanding of which platforms and content types perform best for your brand.
Monthly retainer. No hidden setup fees. Cancel or upgrade anytime.
Looking for more?
Ready to accelerate your growth?
Start with Starter today and build the digital presence your business deserves.
Get Started with StarterHave questions? Let's talk.